Fauji Foods Uplifts it's Sales to 32% with Salesflo Sight's Intelligent Real-Time Field Monitoring

Explore how Fauji Foods optimized it’s field operations and communication to uplift it’s sales upto 32% with Salesflo Sight’s intellegent real-time field monitoring

Industry:
FMCG

Country:
Pakistan

Solution:
Salesflo Sight

Read The Success Story

Challenge

Fauji Foods relied on *manual reporting, had poor Tier-3 visibility, and an inflated retail universe.* Weak RTM execution, costly low-value outlets, and delayed competitor insights led to poor ROI and slow decision-making.

Solution

Through *Salesflo’s RTM consultancy and Salesflo Sight*, Fauji Foods digitized field operations, launched real-time field surveys, and enabled competitor tracking. The WorkWith feature improved team oversight, while Tier-3 interventions and budget realignment boosted visibility, accountability, and sales performance in underserved outlets.

Impact

*32% sales uplift* during Pilot phase in Tier-3 markets
*Reduced cost-to-serve* through outlet rationalization
Created *Real-time visibility* of in field activity of sales teams
Stronger field-to-manager alignment with *instant updates via newsfeed*

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Fauji Foods Uplifts it’s Sales to 32% with Salesflo Sight’s Intelligent Real-Time Field Monitoring