In today’s fast-moving FMCG landscape, managing supply chains with outdated systems is like running a race with your shoelaces tied. Stockouts, delayed deliveries, and disconnected field teams can cost businesses more than just revenue, they damage brand trust and long-term growth.
That’s where Salesflo Core, a powerful FMCG Distribution Software, steps in. It brings clarity, speed, and control to the entire distribution process, from primary orders to retail shelves.
Why Modern FMCG Businesses Need Smarter Tools For Distribution Management:
The complexities of FMCG distribution are evolving. Businesses today need to:
- Manage multi-layered distribution models efficiently
- Align sales and supply chain data in real time
- Optimize field force planning and execution
- Ensure visibility across every outlet, order, and asset
Salesflo Core isn’t just a system, it’s an intelligent platform that helps you do all that and more.
Salesflo Core: End-to-End Distribution Intelligence
Salesflo Core was built for FMCG from the ground up. It empowers your teams across supply chain, sales, and finance to work in sync using real-time data and automation. The result? Smarter decisions, faster execution, and stronger growth.
Let’s explore how:
1) Integrated Order Management
Managing both primary and secondary orders is no longer a juggling act. Salesflo Core integrates seamlessly with ERP systems, enabling distributors to place digital orders aligned with their credit limits. Real-time visibility into dispatches, invoice values, and order histories helps businesses plan better and eliminate delays.
2) Visual Store Mapping for RTM Strategy
Building your RTM (Route-to-Market) plan becomes a visual experience. With geo-tagging, heat maps, and smart polygon tools, field managers can identify under-served areas and build efficient routes. The direct integration with Google Maps further simplifies navigation and route planning for field reps.
3) Mobile-Driven Order Booking
Your field force doesn’t need to carry paperwork or switch between apps. With the Salesflo Core mobility application, they can access visit lists, view store details, manage promotions, and submit optimized orders on the go, all from one screen. It’s productivity, simplified.
4) Financial & Pricing Control
Salesflo Core gives finance teams real-time visibility into transactions, receivables, and sales performance. With flexible pricing modules that support SKU-wise and batch-level pricing, businesses can maintain transparency across trade channels, a crucial need for both FMCG and Pharma industries.
5) Claims & Promotions, Automated
Manual claims processing is often slow and error-prone. Salesflo Core’s automation reduces that timeline from weeks to minutes, ensuring smooth documentation and compliance. The built-in Promotion Engine also lets you launch multi-tier campaigns, track their performance, and optimize based on real-time data.
From Strategy To Shelf: The Measurable Impact Of Salesflo Core
When implemented correctly, FMCG Distribution Software like Salesflo Core doesn’t just improve operations, it transforms the way businesses perform:
- Increased order accuracy and faster fulfillment
- Streamlined sales and distribution alignment
- Better coverage and outlet reach through mapped RTM strategies
- Enhanced financial governance with real-time dashboards
- Consistent and strategic pricing across all regions
Conclusion: Scale Smarter, Not Harder
In a space where every minute and every delivery counts, old systems can’t keep up. Salesflo Core gives FMCG businesses the tools they need to move faster, act smarter, and scale without friction. From order booking to outlet planning, it ensures that your supply chain runs like clockwork with zero blind spots.
